APA Style
William D. Perreault, Jr., Ph.D., E. Jerome Mccarthy, Ph.D. (2002).
Basic Marketing : A Global-Managerial Approach .
New York:
MCGraw-Hill Irwin.
Chicago Style
William D. Perreault, Jr., Ph.D., E. Jerome Mccarthy, Ph.D.
Basic Marketing : A Global-Managerial Approach.
New York:
MCGraw-Hill Irwin,
2002.
Ebook.
MLA Style
William D. Perreault, Jr., Ph.D., E. Jerome Mccarthy, Ph.D.
Basic Marketing : A Global-Managerial Approach.
New York:
MCGraw-Hill Irwin,
2002.
Ebook.
Turabian Style
William D. Perreault, Jr., Ph.D., E. Jerome Mccarthy, Ph.D.
Basic Marketing : A Global-Managerial Approach.
New York:
MCGraw-Hill Irwin,
2002.
Ebook.